About PSCO
You Should Try This Someday
Pacific Surf Company began with a simple invitation: you should try this someday. What started as our founder’s passion is now a place where anyone can feel the magic of surfing—whether it’s your first wave or your hundredth.
Our Mission & Values
Pacific Surf Company creates the opportunity for all to experience the life-changing impact of the ocean.
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Community
We welcome everyone like friends, creating a sense of belonging in and out of the water.
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Accessibility
Surfing should be within reach for all, so we keep it simple, safe, and approachable.
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Passion
Our stoke is real, and we love sharing that energy with every wave and every lesson.
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Leadership
We guide with heart and experience, helping people grow in confidence on their boards and beyond.
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Environment
The ocean is our playground, and we honour it by teaching with care and protecting the coast we call home.
